Teaching sustainability through traditional wisdom: A conceptual framework for business studies

Abstract

It is imperative to strive for sustainable ways of designing and managing businesses. The managers need to develop competence to usher the path of business sustainability by understanding the concept and developing suitable strategies that build the framework for business sustainability. Students pursuing studies in Business Administration will hold managerial and leadership positions in the forthcoming years; hence their competence would be an important determinant in the successful implementation of sustainable business practices. This article proposes to explore the Indian scriptures to teach sustainability to students through examples and validations from these texts.